The square-shaped lettering has a unique appearance that makes Audio Wide a good companion for a logo that wants to appear strong and vigorous. It has a simple look and has been popular since the 60s. It is a unique cosmetic company logo due to the shape of a butterfly and classic lettering style. It looks great in large titles and intertwined with background elements. It’s a neutral typeface that’s reliable and unobtrusive. Some, like L’Oreal, Avon, and Olay simply use a distinctive font, sometimes along with a special color. In this construction logo, it gives the overall design a solid foundation, which is apt for the construction theme. Combining with Helvetica, space and pastel colours creates an unparalleled brand in the cosmetics industry. The style of the letters in this font emphasises the white text when placed on a blue background. The thin lettering of Cormorant has strong serifs that gives it a very professional appearance. First up the beauty sector – do all beauty brands really use Optima? Have fun designing your salon logo with the playful script typeface Sacramento. If you have been inspired by any of the beautiful fonts above, please be sure to let us know in the comments below. Beauty brand fonts go for serif fonts with lots of contrast because they look more elegant. It’s a trademarked … Beauty - a new fresh handmade calligraphy font.Very suitable for greeting cards, branding materials, business cards, quotes, posters, and more!This font are perfect for wedding postcard. Adobe Garamond (the original Apple font, also the Google logo font, but it’s not great for long blocks of text) Bickham Script Pro (a great font for scripty effects) Copperplate (looks great, elegant with a lot of kerning/space between the letters) Minion (Adobe loves Minion; it’s a … Gotham and high contrast sans Optima are the most prevalent and its amazing to see how similar a lot of the brands are. The image of the scales works well alongside Cutive Mono to advertise attorney services. The font can be used to design modern logos for blogs, fashion brands, beauty products, and much more. But the excitement in this logo comes in its simplicity — especially in comparison to the surrounding packaging. [Source: View Case Study On Designhill] This font for hire! Heebo is a powerful font that easily gets it message across when displayed in all caps form. A serif typeface, Neue Swift was created by Gerard Unger in 2009. The letters were all improved in the logo update, and they now appear less blunt and more unified. Also using black on white as the theme. Cutive Mono. Its carefully organised style makes it easily legible in long sections of text and display sizes. The more prominent beauty brands tend to go simple with their logos. The Walt Disney Script is a graceful, elegant font that is very befitting of the overall Disney brand image. . The word mark is a custom design, but it’s very similar to the Avant Garde Gothic font. This brand uses vintage and retro design elements, along with bright pops of color to stand out from the competition. Mont is a geometric sans serif, minimalist font consisting of 10 weights. We wanted to do some research into the top luxury brands across beauty, fashion, automotive and travel to see which typefaces these brands are using and how. Click to find the best 1,035 free fonts in the Beautiful style. It is thick, bold, easy to read, and makes a great headline. Due to its origins, it’s a fitting choice for any. Standing out from the crowd can be difficult in satuarated markets, so the choice of typeface and the brand wordmark are vitally important. Reader Bold is in the same vein as Gotham and is used in all caps for the navigation menu. The Benjamin Title typeface gives you the best of both worlds: a traditional serif look, but with a modern and unique twist to it. Some of these brands include Tommy Hilfiger, the BBC, Saab, Tag Heuer, Halifax and AMD. Let us know by tweeting us @getdesignwizard. Fantasize, draw sketches, get wild, as even the craziest idea might be a hit. It was inspired by fonts that were commonly used on LPs in the 1960s and that influence rings through in this design. By reading the list, you’ll get a better idea of how to choose effective fonts and create impressive logos. The words and lines look separated and thus provide easy readability. , Mrs. Sheppards contributes to the overall upbeat, energetic vibe of the design. The bold letters of YouTube’s 2017 logo redesign are easy to distinguish against any background. Nike mostly uses its distinctive ‘swoosh’ for branding, but when it utilizes its wordmark, Futura displays it in style. If used too often, the thickness of the font can hurt the eyes, and will later prove to be difficult to read over the long-term. When made bold, a font which is often reserved for longer form text stands out as a heading for this logo. It’s a highly-stylised script font that hints at the publication’s rich history. Alegreya SC is always magnificent in long sections of text, where it ebbs and flows along the page. The masculine and feminine sections are only separated by colour and imagery. The font is best used for titles and sub-titles but not for the text body. , where it emphasises the elegance and grace of the occasion. and the silver and black colour scheme enhances its prominence even further. It takes a lot of skill and dedication to create a logo that’s exactly right for a brand. It’s a font that is straight and symmetrical, but it’s rigid appearance is offset by its open and friendly nature. It stands out well in this fitness logo and the silver and black colour scheme enhances its prominence even further. In the design, Cormorant Garamond is italicised, which adds to its flowing look. Gochi Hand was specifically designed to have the appearance of a teenage girl’s handwriting. In the late 19th and early 20th century, companies like Coca-Cola and Ford were founded, and they used Spencerian Script on their logos. Logos are the representatives of companies; they have a vital role to play in developing a company’s impression. Go with a serif font. The styling of the Mallanna typeface ensures that it is easily legible at even the smallest sizes. Using a ubiquitous font off the shelf gives no ownability and makes it very easy for smaller brands to mimic look and feel. A gentle script font with a natural feel, Malisia is a beautiful font choice for anyone looking to create a feminine blog logo. Sacramento is a pretty font that’s ideal for a fashionable, feminine logo design. 40% also use a contrasted serif or sans as a primary font and a massive 7/10 use a geometric. The 50 Best Fonts for Logos in 2020. Optima is a contrasted sans typeface that has elegance, style and is beautifully designed. The 20 Best HTML Web Fonts To Use In 2020. Cutive Mono is a vintage font that adds an aura of professionalism and authority to any logo it’s used with. It suggests knowledge and experience, making it well-suited to this, The dynamic Alegreya Sans SC is given the all caps treatment in this. Frutiger is very flexible font that you will find on lots of different logos, including those of Flickr, American Express, the Brazilian Football Confederation, Deutsche Post and Ericsson. Slab serif logo fonts are bolder, louder serifs with large letterforms designed to be seen from a long distance. After having a unique story and characters the direction team also make sure to choose the best quality font for the title. Beauty And The Beast Font As you know every popular or profitable thing have its own many unique aspects. Exo is a futuristic font, but that doesn’t mean it’s robotic, as it retains an elegant and stylish look. When it comes to your logo, there’s no “one size fits all” solution. Avant Garde Gothic: Another font from the Gothic family, Avant Garde font conveys a sense of understated elegance. It is part of the FF Meta family, but it’s thicker and less formal than the standard typeface. Royale lets you create a unique brand system, and this modern font is perfect as a display font … Whether you're building your brand from scratch, reworking your logo or updating your website, we're here to set you up with the right font choices—so you can put your best foot forward. Save. It also looks great on this wedding logo, where it emphasises the elegance and grace of the occasion. The Clarins primary typeface is a contrasted serif that is similar to Baskerville. Fuego. Best Fonts for Beauty Brands Royale. If you’re looking to create a wordy logo, this is one of the best font! The bold lines makes it perfect for designs that require a professional look. Looking for Cosmetic fonts? Clean, modern, fresh … The Placeit Logo Maker is a simple and hassle-free tool that helps small businesses create fashion and beauty logos quickly and easily. While Netflix’s logo does use custom lettering, its closest likeness is the sans serif Bebas Neue. © Fontsmith 2003-2020. Through trial and error, you’ll often know that a font is perfect for a logo when you see the finished article, but getting to that stage is sometimes very difficult. The Bodoni font is an elegant typeface that’s favoured by many top fashion brands, such as Vogue. The Bobbi Brown logo is set in Univers Ultra Condensed and is the only brand to use narrow proportions in their logo. Glamor is a perfect elegant font for any stylish design that needs a little bit more sophistication. To do this, choose a template, type in your brand's name, select colors, and choose a beauty icon. Designed by Erin McLaughlin, Khula was created as a compliment to Open Sans. Slight adjustments were made to the standard version of the Klavika font to give the Facebook logo a unique look. The display style of Expletus Sans draws us in with the unique appearance of its lettering. Assistant is one of the best fonts that need to retain a graceful, streamlined appearance at large sizes. Also, Sackers Gothic Light a wide all caps, mono-linear font displaying over stretched shapes. Examples of fonts in use tagged with “cosmetics” FAE Beauty (Free & Equal Beauty) 2019 Thought Over Design; Contributed by Thought Over Design Malisia will make a stunning logo that will make your blog stand out. Created by British designer Eric Gill in the 1920s, Gill Sans has been a popular choice of font for many big brands. Boogaloo is a great choice for a logo that you want to add some vibrancy and exuberance to. Gill Sans has a timeless look and is very practical for use in a wide variety of sizes. that needs to convey energy and excitement. In this travel logo template, Mallanna is used to form text that is plain but powerful. It’s a typically heavy, bold font that stands out against a variety of backgrounds. The distinct font that appears on the mastheads of The New York Times has served the newspaper well for many years. , it gives the overall design a solid foundation, which is apt for the construction theme. Every font on this list was expertly chosen to fit each logo design. Text set in all caps poses many accessibility and legibility questions, not only are they visually distracting but also appear to be shouting. Apercu is mainly used in all caps too, a sleek grotesque sans with narrow proportions in contrast to the Givenchy squared emblem. Make it your primary goal to select fonts that … In this restaurant logo design, Playfair Display looks right at home with a gold and blue colour scheme. ... By using or installing this font data, you (or you on behalf of your employer) agree to be bound by the terms of this Agreement. The pink colour of the Open Sans font in this make-up logo design really pops off the screen. Cormorant Garamond is an eloquent font that’s well-suited to a logo that needs to highlight the professionalism and reliability of a business. Create a logo for your beauty salon in just a few clicks using this easy online logo maker! Regardless of the size or style of the text, Open Sans is easily legible in all of its forms. Best Fonts Style Classifications. need to make their presence known and here we can see how Lato helps with that. It’s a good fit for a dynamic sports logo that needs to convey energy and excitement. The identity and individuality becomes notable through a logo design so companies are always prudent enough to pick up an apt logo which goes with the quality, strength and standard of the company/brand.. It portrays not only class, but strength and confidence as well. It’s a slim, trendy typeface that’s perfect for designing a striking. Despite the font not being bold in this DJ logo design, the pronounced type is easy to read against such a vivid background. Khula. Teko. Although serif typefaces are usually thought of as synonymous with luxury, in this sector they are quite rare (only 20% in logos and 20% of all primary typefaces). If you want to make a statement with a pronounced logo design, Anton is a reliable choice. It supports Extended Latin, Cyrillic and Greek — more than 130 languages all together. If you have a logo that has to convey the style of your product, La Macchina is among some of the greatest fonts for logos in this capacity. Despite it being a visually thin typeface, the bold style makes sure it easily stands out. There are a lot of reasons why the 50 logo fonts are listed as some of the best fonts for logos. , the pronounced type is easy to read against such a vivid background. This piano logo is imbued with energy and movement by the presence of Boogaloo. It easily displays words in a simple and straightforward manner. It can add real character and depth to both shorter sections of text and larger display sizes. Here are some of the terrific logos you can create with it. It’s a fun typeface that bounces across the page. Myriad is professional and strong, and is favoured by brands such as Walmart, Visa, Deloitte and Rolls-Royce. They use a lot of white space with black type and black borders creating a stark, harsh tone of voice. Hairline thin strokes on the version of Garamond in use depicts a sense of the highest quality. An immaculate script font, Rochester is a fitting choice for this wedding logo. This font will be a great choice for publishing industries such as books, magazines etc. Designed with the future in mind, the modern Audio Wide is a technologically-inspired creation. It’s semi-connected cursive letters look great in black against this pink brush stroke. It’s a broad, bold font that commands attention in its prominent all caps form. Gap had changed their logo in 2010, but after a public outcry, they reverted back to this classic design. Rochester adds a touch of class of class to any design it features in, so if you want to give your logo a refined look, you won’t find many better options. Estee Lauder use the font in a light weight for added finesse alongside large imagery and a navy blue as their brand colour, giving a formal, serious but sophisticated feel. Cormorant was inspired by the Garamond typeface, and while Garamond is mostly used for small text, Cormorant shines as a display font. It really shines on a white background, which emphasises the separations in the type. In red, orange, or yellow, it sizzles. It’s funky style is well suited to this warm and welcoming image of a coffee cup. A fun display font, Leckerli One adds energy to any logo that it’s used with. It is very surprising to see some brands like Tom Ford using no lowercase at all on their websites and it is less surprising but interesting to note that nearly every brand uses all caps in their logo. Adidas is one of those brands whose logo is a truly essential part of both their image and products. We looked at ten of the top brands and revealed a few surprises. It’s casual appearance is a great option for headlines and logo that don’t need to be too formal. Gotham is also used for body copy. There’s a misconception that beauty brands all use delicate hairline serifs, feminine colour palettes and glamourous models in their imagery, but we’ve found a lot of monochrome, bold styles, and all capitals – not only for the logotypes but also website navigation and even body text. In this art logo design, Gochi Hand communiciates the creative spirit of an art gallery. However, most of all, it’s their suitability for each specific brand that makes them so effective. Strong, bold and modern appeals to the younger markets with the need for a swagger and style. Optima Roman is one of the best fonts that hope to express prestige, uniqueness and elegance. Such classic typeface can create great graphic designs such as packaging design of beauty products. Before the typewriter, Spencerian Script was considered the standard writing style in America. The perfect logo fonts can bring your whole logo design together, so finding it is crucial. Download h… Amatic SC is a simple, casual font that doesn’t take itself too seriously. It’s a simple, clearly visible font that stands out against the black background in this design. It’s easy to see why Teko is a font that’s intended to be used for large display text like headlines. We are in the studio Monday to Friday, 9:30am-5:00pm. This font is a simple sans font that’s bold letters make it easily distinguishable and simple to read. design, Gochi Hand communiciates the creative spirit of an art gallery. It has an interesting appearance in that the letters are placed tightly together but the word mark itself looks long. Every font is free to download! Due to this flexibility, it’s easy to see why Prompt is one of the best fonts on our list. and due to the prime appearance of that textual logo, Many designers look forward to it for there recent tasks. Bowlby One SC is a large, eye-catching display font that was designed to be used in an all caps format. It’s a good font for a logo that needs to convey reliability and quality. It’s modern style looks well beneath the image of the green cube. If you’re looking to brand your beauty business, making a beauty logo is a great place to start. Spencerian Script is elegant and classy at the best of times, but the red colour scheme takes it up another notch. What do you think are the best fonts for logos? The lettering of the company name also gives the impression of a butterfly in its flight. The imagery in this restaurant logo is sharp and striking and has a similar look to it as Expletus Sans. It’s easy to see why Teko is a font that’s intended to be used for large display text like headlines. Its presence creates a sense of prestige that’s ideal for a French restaurant logo. Then a sans serif font will be best for your logo. This instantly recognisable font has a unique appearance that looks magical and playful. Luckiest Guy is one of the best fonts that are light-hearted in nature and brands that want to convey a youthful image. Even though it has a scribbled style, it’s easily legible. Like a femme fatale. It’s professional, yet fun at the same time, providing the ideal companion to the colourful record illustration. There are thousands of fonts out there, but only a select few are a cut above the rest. It’s a slim, trendy typeface that’s perfect for designing a striking restaurant logo. A contrasted sans serif can be just as elegant as a serifed font, if executed in the correct way – Estee Lauder using Optima is a clear example. Garamond is set in all caps for the navigation bar on the website but upper and lowercase for large captions. The font comes in 4 … It’s no wonder Rochester looks so stylish, as it’s inspired by the early age of Victorian calligraphy and Art Deco. The brand uses a lot of white space with the Clarins font used for large captions and Gotham SmartScreen fonts for text and body copy. This particular version of Futura is called Futura Bold Condensed Oblique, which is tweaked so that it appears slanted. Inspired by the time in history when broad nib quills were replaced by pointed steel pens, Playfair Display is a transitional font in style. It looks sharp and direct in both upper and lower case, and in this design the gold really enhances its appearance. Fontsmith® is a registered trademarks of Fontsmith Limited. Coloured in bright green, it makes for a striking contrast with the black background. Avon, for example, has a very simple, sans serif font, but the clean lines and spacing communicate the clarity, beauty, and simplicity of the brand’s products. #Brexit: The effect on Community Trademarks and Registered Community Designs, Unit 2.05, The Tea Building, 56 Shoreditch High Street. Capitalisation emphasises its serifs and this visually ties in with the thick circle that surrounds the centre of the logo. Using a renamed version of Gotham the brand typography doesn’t waver, everything is set in a bold weight with all caps, apart from the small body copy which is in Helvetica.